Job Details

Job:   Social Media & Content Specialist

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4yr Degree
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Sales/Marketing
NC - Charlotte

Job Description

Social Media & Content Specialist
SUMMARY:
This role is focused on executing successful social media and content marketing initiatives for select brands within a facility in Charlotte market in order to help deliver meaningful and consistent consumer experiences and messaging across digital touchpoints.
This individual will support the Associate Manager, Social Media & Content in bringing our brands’ social and owned digital content strategies to life through breakthrough activations and high-impact engaging communications and assets – across multiple platforms including social (i.e. Facebook, Twitter, Instagram, Pinterest) owned (website, newsletter) and eCommerce/eTailers.

REQUIREMENTS FOR SOCIAL MEDIA & CONTENT MARKETING:
• Bachelors Degree in marketing, communications, digital, English, journalism or related field
• 1-3 years of relevant experience in social media and/or digital communications/ content
• Familiarity with major social network formats including Facebook, Twitter, Pinterest, Instagram, Google and tumblr, with eye on and passion for emerging/new platforms and trends
• Some knowledge of automated posting tools and analytics dashboards for major social platforms a plus
• Experience with social media amplification/paid programs a plus
• Excellent communication skills, both written and verbal
• A strong sense of what content works best across digital platforms with an eye for quality assets
• Creative thinker with pro-active problem-solving skills and high attention to detail
• Works well in a collaborative environment
• Energetic with a positive, service mentality able to succeed in fast paced, matrixed organization environment while balancing multiple projects and deliverables
• Experience with Wordpress and/or graphics experience with Adobe Creative Suite a plus. (Specifically Photoshop with a good design eye)

RESPONSIBLITIES/FUNCTIONS FOR SOCIAL MEDIA & CONTENT MARKETING:
• Support the development and management of brand content calendars, helping marketing teams stay organized and connected around key activities and content
• Support execution of social media & influencer programs for the Charlotte-based brands within the Snacks portfolio, including writing and publishing content, partnering with community managers on consumer engagement and managing influencer initiatives with key internal and external partners.
• Support content updates across all owned channels (newsletters, website, eCommerce platforms) collaborating with cross-functional teams and partners to deliver against channel-specific needs (i.e. eCommerce), requirements and best practices (i.e. SEO).

SCHEDULE & PAY RATE:
• Monday to Friday
• $24.00 / HR

Resource is an Equal Opportunity Employer EEO AA M/F/Vet/Disability and a drug free workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veterans status, or any other characteristics protected by law. As an Equal Opportunity Employer, Resource complies with the laws and regulations outlined in the EEO Law poster

2DNI




Important Areas

Social Media